Evan O'Dacre

Email marketing & marketing operations

Email campaigns.
The systems behind them.

I plan, write, design, and build responsive emails — and develop tools that make marketing workflows easier to manage.

Interested in email marketing roles with room to contribute to automation and marketing operations.

Klaviyo · Mailchimp · Figma · MJML / HTML · Laravel

Selected work

See what I build.

Client email work and the tools behind production. Each project explains my contribution and what was delivered.

Email production · Development project

Modular Email Library

A reusable workspace for composing, validating, and exporting branded responsive emails.

Built: Structured email builds and Klaviyo-ready HTML exports.

Explore the email production tool

Strategy, copy & design · Client work

Fiihii: Cyber Monday campaign

A five-email promotional sequence for a smoothie and wellness brand, from the first teaser to the final extension.

Delivered: Campaign strategy, copy, Figma designs, five responsive MJML/HTML templates, and implementation notes.

See the five-email campaign
Preview of the Fiihii Cyber Monday launch email design

Web development & email · Client work

Sanecotec

Database-driven Laravel website pages, plus email communication for a workshop promotion and follow-up.

Delivered: Website filtering functionality and two responsive emails used by the business.

Read about the website and workshop emails
Want to see more email designs?Browse campaigns, welcome flows, and promotional email screenshots.

Marketing operations · Development project

Agency

A platform connecting prospect research, qualification, outreach, website demos, and delivery in one workflow.

Explore the Agency workflow

Website production & human QA

Church Websites

Lightweight websites produced through the Agency workflow, then manually reviewed for clarity, usability, and design.

See the website projects

Supporting work · Email program preparation

Digital Missions Display

Prepared an email program for a 5,000+ subscriber Mailchimp audience, including planning, development, and platform preparation. The program did not launch.

Read about the preparation

What I contribute

From the inbox to the workflow.

Email marketing

Campaigns, lifecycle flows, copy, design, and responsive development. I turn ideas into branded emails and review the output before handoff.

Klaviyo · Mailchimp · Figma · MJML · HTML/CSS

Marketing automation

Lead research, enrichment, qualification, and repeatable workflows. I connect data sources and APIs and automate repetitive steps.

APIs · AI-assisted research · Workflow automation

Development

Internal tools and marketing systems that turn a useful workflow into something that can be run, reviewed, and improved.

Laravel · PHP · JavaScript · Databases

About me

A developer's eye.
A marketer's curiosity.

I started in web development and moved into email marketing because I like how it brings design, copy, and technology together. My development background lets me build the tools around a campaign as well as the email itself.

How I work

Understand. Build. Review.

  1. Understand & research

    Start with the audience, marketing problem, and existing workflow before choosing a tool.

  2. Design & build

    Turn the brief into a campaign or system, automating repetitive work where it helps.

  3. Test & improve

    Check the details and refine the output. AI-assisted work gets the same hands-on review as anything else I build.

Get in touch

Have a role or project in mind? I'd love to hear from you.

Send me an email